Built for Small Businesses. Built for Growth.

DigiKraft was created with one clear mission: to help everyday small businesses get the results they deserve without the confusion, stress, or overwhelm of modern marketing.
Kirk founded DigiKraft out of a passion for digital strategy and helping people grow. Many good businesses were falling behind —not due to lack of skill or effort, but because marketing changed faster than expected.

Today, big brands and large agencies use advanced tools, AI, and automated systems that small business owners often don’t even know exist. That gap was getting wider.

Kirk started DigiKraft to close it.

Why We Started DigiKraft

Kirk has spent years learning how real marketing works — not the buzzwords, not the trends, but the systems behind growth.
He saw how so many small business owners in Tokoroa and other towns were working incredibly hard, offering amazing services, but still struggling to:

• get found online

• explain what makes them different

• follow up with customers

• turn interest into real enquiries

• keep momentum without burning out

Most weren’t failing —
they just didn’t have the same tools or support that bigger companies have.

So Kirk created DigiKraft to bring those tools, strategies, and simple systems to the businesses that need them the most — and to do it in a way that’s human, friendly, and ridiculously easy to understand.

What We Believe

Marketing shouldn’t feel confusing.

If you can run a business, you can understand your marketing — you just need someone who speaks your language.

Simple systems beat randomness.

Marketing works when there’s a plan, a flow, and a reason behind every touch point.

Small businesses deserve big-business tools.

AI, automation, and smart strategy shouldn’t be reserved for corporations.

Local businesses are the heart of every community.

When they grow, the whole town grows with them.

How DigiKraft Helps

We focus on four essential areas that move the needle for small businesses:

• Clear marketing systems that actually work every day

• Visibility so customers can find you easily online

• Conversion-focused websites & messaging that turn interest into enquiries

• Simple follow-up systems so more customers return when they’re ready

No jargon. No fluff. Just practical, effective marketing built for real people.

Our Long-Term Vision

DigiKraft started online with a focus on Tokoroa — but the mission extends far beyond one town.

Our long-term goal is to build a marketing and growth platform that:

• supports small businesses across New Zealand

• gives every business owner the tools big companies take for granted

• removes stress, confusion, and wasted time

• helps thousands of people grow their income, confidence, and stability

This isn’t just about websites or ads.
It’s about lifting local economies by empowering the businesses that keep them alive.

A Message From Kirk

“I started DigiKraft because I know how hard small business owners work. Most of the time, you’re doing the jobs of five different people — and marketing is the one thing no one has time to learn.
My goal is simple: make marketing easy, clear, and effective for everyday people.
If I can help more small businesses grow, our whole community grows too.”

Where We’re Going Next

DigiKraft is building:

• smarter, automated marketing systems

• simple, powerful tools for small teams

• educational content anyone can understand

• local-focused marketing solutions for towns across New Zealand

We’re here for the long haul — growing alongside the businesses we support.